{"id":4454,"date":"2024-01-19T12:17:05","date_gmt":"2024-01-19T12:17:05","guid":{"rendered":"https:\/\/staging25.freeonlinesurveys.com\/?p=4454"},"modified":"2024-02-07T10:03:53","modified_gmt":"2024-02-07T10:03:53","slug":"surveys-for-companies","status":"publish","type":"post","link":"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/pesquisas-para-empresas\/","title":{"rendered":"Pesquisas de neg\u00f3cios: A lista completa de pesquisas para empresas"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4454\" class=\"elementor elementor-4454\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-809fee3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"809fee3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3768be5\" data-id=\"3768be5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd25821 elementor-widget elementor-widget-text-editor\" data-id=\"bd25821\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>As pesquisas para empresas v\u00eam em v\u00e1rias formas e servem a v\u00e1rios prop\u00f3sitos, desde a avalia\u00e7\u00e3o da satisfa\u00e7\u00e3o do cliente at\u00e9 a medi\u00e7\u00e3o do envolvimento dos funcion\u00e1rios.<\/p><p>\u00c9 por isso que compilamos a lista completa de pesquisas para empresas, juntamente com as principais perguntas sobre sua implementa\u00e7\u00e3o e riscos potenciais.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a47c4e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a47c4e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b580ca\" data-id=\"8b580ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5873c3f elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"5873c3f\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor-pro - v3.20.0 - 11-03-2024 *\/\n.elementor-widget-table-of-contents .elementor-toc__header-title{color:var(--header-color)}.elementor-widget-table-of-contents.elementor-toc--collapsed .elementor-toc__toggle-button--collapse,.elementor-widget-table-of-contents:not(.elementor-toc--collapsed) .elementor-toc__toggle-button--expand{display:none}.elementor-widget-table-of-contents .elementor-widget-container{min-height:var(--box-min-height);border:var(--box-border-width,1px) solid var(--box-border-color,#9da5ae);border-radius:var(--box-border-radius,3px);background-color:var(--box-background-color);transition:min-height .4s;overflow:hidden}.elementor-toc__header{display:flex;align-items:center;justify-content:space-between;padding:var(--box-padding,20px);background-color:var(--header-background-color);border-bottom:var(--separator-width,1px) solid var(--box-border-color,#9da5ae)}.elementor-toc__header-title{font-size:18px;margin:0;color:var(--header-color);flex-grow:1}.elementor-toc__toggle-button{cursor:pointer;display:inline-flex}.elementor-toc__toggle-button i{color:var(--toggle-button-color)}.elementor-toc__toggle-button svg{height:1em;width:1em;fill:var(--toggle-button-color)}.elementor-toc__spinner-container{text-align:center}.elementor-toc__spinner{font-size:2em}.elementor-toc__spinner.e-font-icon-svg{height:1em;width:1em}.elementor-toc__body{padding:var(--box-padding,20px);max-height:var(--toc-body-max-height);overflow-y:auto}.elementor-toc__body::-webkit-scrollbar{width:7px}.elementor-toc__body::-webkit-scrollbar-thumb{background-color:#babfc5;border-radius:10px}.elementor-toc__list-wrapper{list-style:none;padding:0}.elementor-toc__list-item{margin-bottom:.5em}.elementor-toc__list-item.elementor-item-active{font-weight:700}.elementor-toc__list-item .elementor-toc__list-wrapper{margin-top:.5em;margin-left:var(--nested-list-indent,1em)}.elementor-toc__list-item-text{transition-duration:var(--item-text-transition-duration)}.elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}.elementor-toc__list-item-text-wrapper{display:flex;align-items:center}.elementor-toc__list-item-text-wrapper:before,.elementor-toc__list-item-text-wrapper i{margin-right:8px;color:var(--marker-color)}.elementor-toc__list-item-text-wrapper svg{margin-right:8px;fill:var(--marker-color);height:var(--marker-size,.5em);width:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper i{font-size:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper:before{font-size:var(--marker-size,1em)}.elementor-toc--content-ellipsis .elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration);transition-duration:var(--item-text-transition-duration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\t\u00cdndice\t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__5873c3f\" aria-expanded=\"true\" aria-label=\"Abrir tabela de conte\u00fado\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__5873c3f\" aria-expanded=\"true\" aria-label=\"Fechar o \u00edndice\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__5873c3f\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewbox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7edce8e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7edce8e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48fc3b7\" data-id=\"48fc3b7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b525b70 elementor-widget elementor-widget-spacer\" data-id=\"b525b70\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-490c716 elementor-widget elementor-widget-heading\" data-id=\"490c716\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">O que s\u00e3o pesquisas para empresas?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db38904 elementor-widget elementor-widget-text-editor\" data-id=\"db38904\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A lista de pesquisas para empresas \u00e9 longa, mas, essencialmente, trata-se de qualquer pesquisa que contribua para que as empresas atinjam suas metas.<\/p><p>Isso inclui a coleta de feedback dos clientes, a medi\u00e7\u00e3o do sucesso dos processos internos, a avalia\u00e7\u00e3o da satisfa\u00e7\u00e3o dos funcion\u00e1rios e muito, muito mais.<\/p><p>Criamos esta lista definitiva para fornecer m\u00e9todos concretos para melhorar seus neg\u00f3cios com pesquisas.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac68f5d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac68f5d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b5b29f3\" data-id=\"b5b29f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84b8a73 elementor-widget elementor-widget-spacer\" data-id=\"84b8a73\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0691586 elementor-widget elementor-widget-heading\" data-id=\"0691586\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lista de pesquisas para empresas<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc12bcb elementor-widget elementor-widget-text-editor\" data-id=\"dc12bcb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Sem mais delongas, vamos ver a lista completa de pesquisas para empresas para come\u00e7ar a ajud\u00e1-lo a criar melhores relacionamentos com seu p\u00fablico.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60ea6ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60ea6ad\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d077ee1\" data-id=\"d077ee1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bf4fefe elementor-widget elementor-widget-spacer\" data-id=\"bf4fefe\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2985a28 elementor-widget elementor-widget-heading\" data-id=\"2985a28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas com clientes<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b7c003 elementor-widget elementor-widget-text-editor\" data-id=\"8b7c003\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Come\u00e7aremos com as pesquisas que o ajudam a se aproximar de seus clientes e a identificar maneiras de aumentar as vendas e impulsionar a reten\u00e7\u00e3o.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c12bebb elementor-widget elementor-widget-image\" data-id=\"c12bebb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Customer-Surveys-For-Companies-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Pesquisas com clientes para empresas\" alt=\"Pesquisas de feedback do cliente\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa de clientes criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33bc6c2 elementor-widget elementor-widget-spacer\" data-id=\"33bc6c2\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ecf954b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ecf954b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79feec6\" data-id=\"79feec6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-748f05c elementor-widget elementor-widget-spacer\" data-id=\"748f05c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af78e94 elementor-widget elementor-widget-heading\" data-id=\"af78e94\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">1. Satisfa\u00e7\u00e3o do cliente (CSAT)<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e27ef87 elementor-widget elementor-widget-text-editor\" data-id=\"e27ef87\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/shout.com\/customer-satisfaction-surveys\/\" target=\"_blank\" rel=\"noopener\">Pesquisas de satisfa\u00e7\u00e3o do cliente<\/a> (CSAT) medem o grau de satisfa\u00e7\u00e3o dos clientes com sua empresa. Eles podem ser t\u00e3o espec\u00edficos quanto a satisfa\u00e7\u00e3o com os produtos ou com o suporte ao cliente, ou t\u00e3o gerais quanto a satisfa\u00e7\u00e3o geral com sua marca.<\/p><p>Seu objetivo \u00e9 identificar seus pontos fortes e fracos, com a meta final de fortalecer os relacionamentos com os clientes e aumentar a reten\u00e7\u00e3o.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-47f56fe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47f56fe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-334e32d\" data-id=\"334e32d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7a6114 elementor-widget elementor-widget-spacer\" data-id=\"d7a6114\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf7954b elementor-widget elementor-widget-heading\" data-id=\"bf7954b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">2. Net Promoter Score (NPS)<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751e443 elementor-widget elementor-widget-text-editor\" data-id=\"751e443\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O Net Promoter Score (NPS) \u00e9 uma m\u00e9trica para medir a fidelidade do cliente, na qual se pergunta aos clientes \"<i>Qual \u00e9 a probabilidade de voc\u00ea recomendar nossa [empresa\/produto\/servi\u00e7o] a um amigo ou colega?<\/i>&#8220;.<\/p><p>A pergunta \u00e9 acompanhada por uma escala de 11 pontos, variando de 0 a 10. Aqueles que selecionam entre 0 e 6 s\u00e3o detratores, aqueles que selecionam 7 ou 8 s\u00e3o passivos e aqueles que selecionam 9 ou 10 s\u00e3o promotores.<\/p><p>Os promotores s\u00e3o seus clientes mais fi\u00e9is, seus defensores, que est\u00e3o prontos para recomend\u00e1-lo a outras pessoas.<\/p><p>Seu NPS final \u00e9 um n\u00famero entre -100 e 100, em que um n\u00famero maior representa um fator mais alto de fidelidade do cliente.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f3f9b3b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f3f9b3b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-820faba\" data-id=\"820faba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5551224 elementor-widget elementor-widget-spacer\" data-id=\"5551224\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c956f23 elementor-widget elementor-widget-heading\" data-id=\"c956f23\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">3. Escore de esfor\u00e7o do cliente (CES)<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2ab1e9 elementor-widget elementor-widget-text-editor\" data-id=\"d2ab1e9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O princ\u00edpio b\u00e1sico do <a href=\"https:\/\/www.cmswire.com\/customer-experience\/a-look-at-customer-effort-score-and-how-it-can-help-build-better-cx\/\" target=\"_blank\" rel=\"noopener\">\u00cdndice de esfor\u00e7o do cliente<\/a> (CES) \u00e9 identificar onde os clientes gastam mais esfor\u00e7o para concluir as tarefas e reduzir esse atrito.<\/p><p>Normalmente, essas pesquisas perguntam \"qu\u00e3o f\u00e1cil foi para voc\u00ea [concluir uma tarefa, resolver um problema etc.]?\".<\/p><p>As respostas da pesquisa s\u00e3o dadas em escalas de 5 ou 7 pontos (a consist\u00eancia \u00e9 fundamental), variando de \"Muito f\u00e1cil\" a \"Muito dif\u00edcil\".<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58eb062 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58eb062\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e9deab3\" data-id=\"e9deab3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fa64ff elementor-widget elementor-widget-spacer\" data-id=\"4fa64ff\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1206456 elementor-widget elementor-widget-heading\" data-id=\"1206456\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">4. Atendimento ao cliente<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6270b47 elementor-widget elementor-widget-text-editor\" data-id=\"6270b47\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas com foco no atendimento ao cliente ajudam as empresas a avaliar a efic\u00e1cia das estruturas de suporte existentes. O feedback coletado deve revelar:<\/p><ul><li>Como \u00e9 f\u00e1cil para os clientes entrarem em contato com os agentes de suporte.<\/li><li>A qualidade do suporte fornecido.<\/li><li>A rapidez com que os agentes respondem e resolvem os problemas.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76cf73e elementor-widget elementor-widget-text-editor\" data-id=\"76cf73e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Os resultados devem ser repassados \u00e0 equipe de atendimento ao cliente para que sejam feitas melhorias.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f8c7588 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f8c7588\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12a7a9a\" data-id=\"12a7a9a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd3034a elementor-widget elementor-widget-spacer\" data-id=\"bd3034a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b5ade4 elementor-widget elementor-widget-heading\" data-id=\"8b5ade4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">5. P\u00f3s-compra<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36abb20 elementor-widget elementor-widget-text-editor\" data-id=\"36abb20\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas p\u00f3s-compra permitem que voc\u00ea identifique os fatores que contribuem para que um cliente compre um produto ou servi\u00e7o.<\/p><p>Eles podem ajud\u00e1-lo a descobrir maneiras de aumentar as convers\u00f5es, eliminar o atrito do processo de compra e saber por que os clientes escolheram voc\u00ea em vez da concorr\u00eancia.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bbcdcb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bbcdcb6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0dd8c81\" data-id=\"0dd8c81\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13b84d4 elementor-widget elementor-widget-spacer\" data-id=\"13b84d4\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3691fa5 elementor-widget elementor-widget-heading\" data-id=\"3691fa5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">6. Cancelamento<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba7a5f3 elementor-widget elementor-widget-text-editor\" data-id=\"ba7a5f3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Por mais importante que seja descobrir por que as pessoas se tornam clientes, \u00e9 ainda mais importante saber por que os clientes saem. Quando um cliente cancela a assinatura\/contrato ou deixa de comprar de voc\u00ea, \u00e9 essencial que voc\u00ea pe\u00e7a feedback.<\/p><p>Pode ser algo t\u00e3o in\u00f3cuo quanto simplesmente n\u00e3o precisar mais do seu produto ou servi\u00e7o. Mas se os clientes estiverem enfrentando um problema ou se os concorrentes tiverem uma oferta melhor, voc\u00ea precisa saber.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2316d20 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2316d20\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8a8e099\" data-id=\"8a8e099\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f02094b elementor-widget elementor-widget-spacer\" data-id=\"f02094b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce54636 elementor-widget elementor-widget-heading\" data-id=\"ce54636\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas com funcion\u00e1rios<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7be3088 elementor-widget elementor-widget-text-editor\" data-id=\"7be3088\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Seus funcion\u00e1rios s\u00e3o t\u00e3o importantes quanto seus clientes. Se eles estiverem insatisfeitos com suas fun\u00e7\u00f5es ou se os processos da empresa estiverem afetando a produtividade, voc\u00ea precisa saber disso.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b23963 elementor-widget elementor-widget-image\" data-id=\"6b23963\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Employee-Feedback-Surveys-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Pesquisas de feedback de funcion\u00e1rios\" alt=\"Pesquisa de feedback dos funcion\u00e1rios\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa com funcion\u00e1rios | Criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b95f8e elementor-widget elementor-widget-spacer\" data-id=\"3b95f8e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-85d4506 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"85d4506\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e9f6448\" data-id=\"e9f6448\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06996ed elementor-widget elementor-widget-spacer\" data-id=\"06996ed\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b89bd4 elementor-widget elementor-widget-heading\" data-id=\"4b89bd4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">7. Satisfa\u00e7\u00e3o dos funcion\u00e1rios<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-821caf9 elementor-widget elementor-widget-text-editor\" data-id=\"821caf9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de satisfa\u00e7\u00e3o dos funcion\u00e1rios (\u00e0s vezes chamadas de pesquisas de satisfa\u00e7\u00e3o no trabalho) s\u00e3o realizadas para saber se os funcion\u00e1rios est\u00e3o satisfeitos com suas fun\u00e7\u00f5es e com o trabalho em uma empresa.<\/p><p>O principal objetivo aqui \u00e9 melhorar a felicidade dos funcion\u00e1rios, o que, por sua vez <a href=\"https:\/\/shout.com\/employees\/strategies-to-improve-employee-performance\/\" target=\"_blank\" rel=\"noopener\">aumentar o desempenho<\/a> no local de trabalho e aumentar a reten\u00e7\u00e3o de funcion\u00e1rios.<\/p><p>Na maioria das vezes, voc\u00ea deve coletar <a href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/feedback-anonimo-2\/\" target=\"_blank\" rel=\"noopener\">feedback an\u00f4nimo<\/a> com essas pesquisas. Isso permitir\u00e1 que os funcion\u00e1rios sejam o mais honestos poss\u00edvel ao enviar uma resposta.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a4f3e19 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a4f3e19\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e48d448\" data-id=\"e48d448\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a04f03 elementor-widget elementor-widget-spacer\" data-id=\"5a04f03\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60cafdb elementor-widget elementor-widget-heading\" data-id=\"60cafdb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">8. Engajamento dos funcion\u00e1rios<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb3851e elementor-widget elementor-widget-text-editor\" data-id=\"cb3851e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O envolvimento dos funcion\u00e1rios \u00e9 uma m\u00e9trica para medir o grau de motiva\u00e7\u00e3o dos funcion\u00e1rios para desempenhar suas fun\u00e7\u00f5es. A satisfa\u00e7\u00e3o pode, sem d\u00favida, ser um fator que contribui para isso, mas os motivos pelos quais os funcion\u00e1rios n\u00e3o est\u00e3o se engajando em suas fun\u00e7\u00f5es podem ser muito mais abrangentes.<\/p><p>Isso pode incluir:<\/p><ul><li>Senso de prop\u00f3sito<\/li><li>Equil\u00edbrio entre trabalho e vida pessoal<\/li><li>Flexibilidade de hor\u00e1rio<\/li><li>Desenvolvimento de carreira<\/li><li>Relacionamentos com colegas<\/li><li>Cultura da empresa<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-457f00b elementor-widget elementor-widget-text-editor\" data-id=\"457f00b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Sua meta \u00e9 identificar por que os funcion\u00e1rios n\u00e3o est\u00e3o engajados e tomar medidas com base nesse feedback.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-507c856 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"507c856\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bc53974\" data-id=\"bc53974\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d43654 elementor-widget elementor-widget-spacer\" data-id=\"4d43654\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ba626f elementor-widget elementor-widget-heading\" data-id=\"8ba626f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">10. Integra\u00e7\u00e3o<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be38b0f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"be38b0f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A integra\u00e7\u00e3o \u00e9 uma fase cr\u00edtica do ciclo de vida do funcion\u00e1rio que abrange as atividades e experi\u00eancias pelas quais os novos contratados passam para se integrar \u00e0s suas fun\u00e7\u00f5es, equipes e \u00e0 cultura organizacional geral.<\/p><p>Essas pesquisas fornecem informa\u00e7\u00f5es valiosas sobre a efic\u00e1cia do <a href=\"https:\/\/resources.workable.com\/tutorial\/employee-onboarding\" target=\"_blank\" rel=\"noopener\">programa de integra\u00e7\u00e3o<\/a> e ajudar a identificar \u00e1reas de melhoria.<\/p><p>Essas pesquisas podem abranger v\u00e1rios fatores:<\/p><ul><li>Orienta\u00e7\u00e3o<\/li><li>Treinamento e desenvolvimento<\/li><li>Integra\u00e7\u00e3o da equipe<\/li><li>Acesso a recursos<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-353e096 elementor-widget elementor-widget-spacer\" data-id=\"353e096\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a52d1a elementor-widget elementor-widget-text-editor\" data-id=\"6a52d1a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O objetivo principal \u00e9 identificar \u00e1reas de melhoria no processo de integra\u00e7\u00e3o. As organiza\u00e7\u00f5es podem usar o feedback para aperfei\u00e7oar seus programas de integra\u00e7\u00e3o ap\u00f3s cada nova contrata\u00e7\u00e3o.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a456bcc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a456bcc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0460a10\" data-id=\"0460a10\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3182a2 elementor-widget elementor-widget-spacer\" data-id=\"b3182a2\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af97903 elementor-widget elementor-widget-heading\" data-id=\"af97903\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">11. Sa\u00edda de funcion\u00e1rios<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb103fe elementor-widget elementor-widget-text-editor\" data-id=\"eb103fe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de desligamento permitem que as empresas saibam por que os funcion\u00e1rios decidiram deixar a empresa e como foi a experi\u00eancia geral deles.<\/p><p>Eles s\u00e3o essenciais para identificar os fatores que contribuem para a rotatividade de funcion\u00e1rios e podem ajudar a melhorar a satisfa\u00e7\u00e3o no trabalho e a cultura do local de trabalho.<\/p><p>E como n\u00e3o h\u00e1 medo de consequ\u00eancias para os funcion\u00e1rios que est\u00e3o saindo, voc\u00ea descobrir\u00e1 que as pesquisas de desligamento coletam alguns dos coment\u00e1rios mais honestos.<\/p><p>Essas pesquisas podem ser realizadas em papel durante uma entrevista de sa\u00edda, mas para obter um feedback mais honesto, considere a possibilidade de usar um software de pesquisa on-line. A press\u00e3o de uma entrevista presencial pode afetar o tipo de feedback que os funcion\u00e1rios est\u00e3o dispostos a compartilhar.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-92e3d97 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"92e3d97\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-545833b\" data-id=\"545833b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de1d303 elementor-widget elementor-widget-spacer\" data-id=\"de1d303\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ad867a elementor-widget elementor-widget-heading\" data-id=\"5ad867a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">12. Avalia\u00e7\u00e3o do treinamento<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c424388 elementor-widget elementor-widget-text-editor\" data-id=\"c424388\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de avalia\u00e7\u00e3o de treinamento destinam-se a avaliar a efic\u00e1cia dos programas de treinamento em uma organiza\u00e7\u00e3o. O objetivo aqui \u00e9 reunir percep\u00e7\u00f5es sobre diferentes aspectos do treinamento para ajudar a ajustar os programas para sess\u00f5es futuras.<\/p><p>Esses aspectos podem incluir:<\/p><ul><li>Conte\u00fado<\/li><li>Dura\u00e7\u00e3o da sess\u00e3o<\/li><li>Entrega e formato<\/li><li>Impacto nas habilidades e no desempenho<\/li><li>Relev\u00e2ncia para as fun\u00e7\u00f5es de trabalho<\/li><li>Efic\u00e1cia do instrutor<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b2b6b2 elementor-widget elementor-widget-text-editor\" data-id=\"9b2b6b2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Esse feedback deve ser coletado ap\u00f3s todas as sess\u00f5es e programas de treinamento para promover o aprimoramento cont\u00ednuo<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25a990f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"25a990f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa6bfc5\" data-id=\"aa6bfc5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1870432 elementor-widget elementor-widget-spacer\" data-id=\"1870432\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ccea65 elementor-widget elementor-widget-heading\" data-id=\"9ccea65\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas de produtos<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03a2d90 elementor-widget elementor-widget-text-editor\" data-id=\"03a2d90\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Em seguida, temos pesquisas que o ajudam a saber mais sobre os pontos fortes e fracos de seus produtos e servi\u00e7os.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-894f500 elementor-widget elementor-widget-image\" data-id=\"894f500\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Product-Surveys-For-Companies-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Pesquisas de produtos para empresas\" alt=\"Pesquisas de produtos para empresas\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa de produto | Criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b36aa43 elementor-widget elementor-widget-spacer\" data-id=\"b36aa43\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9d7452c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9d7452c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-86e3d41\" data-id=\"86e3d41\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c7a084 elementor-widget elementor-widget-spacer\" data-id=\"3c7a084\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef7239 elementor-widget elementor-widget-heading\" data-id=\"cef7239\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">13. Precifica\u00e7\u00e3o<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e70605f elementor-widget elementor-widget-text-editor\" data-id=\"e70605f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O principal objetivo das pesquisas de pre\u00e7os \u00e9 coletar dados sobre como os clientes percebem o valor de um produto ou servi\u00e7o em diferentes faixas de pre\u00e7o. Essas informa\u00e7\u00f5es s\u00e3o cruciais para que as empresas definam pre\u00e7os competitivos e <a href=\"https:\/\/www.forbes.com\/sites\/forbesbusinesscouncil\/2023\/08\/22\/the-future-of-pricing-is-customer-centric\/\" target=\"_blank\" rel=\"noopener\">pre\u00e7os centrados no cliente<\/a>.<\/p><p>Essas pesquisas ajudam as empresas a posicionar seus produtos em mercados competitivos, ajustar as estruturas de pre\u00e7os existentes e explorar a efic\u00e1cia de descontos, promo\u00e7\u00f5es e pacotes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e74536 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e74536\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-255828a\" data-id=\"255828a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e454bfd elementor-widget elementor-widget-spacer\" data-id=\"e454bfd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64ef034 elementor-widget elementor-widget-heading\" data-id=\"64ef034\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">14. Pesquisa de produtos<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60ac1dc elementor-widget elementor-widget-text-editor\" data-id=\"60ac1dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de pesquisa de produtos s\u00e3o uma forma de pesquisa de mercado projetada para reunir percep\u00e7\u00f5es e feedback de clientes atuais ou potenciais sobre um determinado produto ou servi\u00e7o.<\/p><p>Essas pesquisas ajudam as empresas a entender as prefer\u00eancias dos clientes, identificar \u00e1reas de melhoria e tomar decis\u00f5es informadas sobre o desenvolvimento de produtos, estrat\u00e9gias de marketing e posicionamento geral do produto no mercado.<\/p><p>Alguns t\u00f3picos que devem ser abordados nessas pesquisas para as empresas s\u00e3o:<\/p><ul><li>Caracter\u00edsticas do produto<\/li><li>Experi\u00eancia do usu\u00e1rio (UX)<\/li><li>Percep\u00e7\u00e3o de pre\u00e7o<\/li><li>Inten\u00e7\u00e3o de compra<\/li><li>Dados demogr\u00e1ficos dos clientes<\/li><li>Qualidade e desempenho<\/li><li>Compara\u00e7\u00e3o de concorrentes<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-789ffc9 elementor-widget elementor-widget-text-editor\" data-id=\"789ffc9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de produtos devem ser realizadas em v\u00e1rios pontos ao longo do ciclo de vida dos produtos para comparar o desempenho com o de seus clientes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68dd72d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68dd72d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df2f6f7\" data-id=\"df2f6f7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12f5914 elementor-widget elementor-widget-spacer\" data-id=\"12f5914\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6eb3a3 elementor-widget elementor-widget-heading\" data-id=\"d6eb3a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">15. Prioriza\u00e7\u00e3o de recursos<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2438a6 elementor-widget elementor-widget-text-editor\" data-id=\"f2438a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de prioriza\u00e7\u00e3o de recursos permitem que as empresas determinem quais recursos e funcionalidades devem ser priorizados em seguida para seu produto ou servi\u00e7o.<\/p><p>H\u00e1 duas maneiras de coletar esse feedback. Em primeiro lugar, voc\u00ea pode realizar uma pesquisa inicial em que os clientes fa\u00e7am sugest\u00f5es de recursos em massa.<\/p><p>Em seguida, voc\u00ea pode identificar os recursos sugeridos com mais frequ\u00eancia e criar uma lista de prioridades.<\/p><p>Como alternativa, voc\u00ea pode criar uma lista de recursos que pretende introduzir e permitir que os clientes os classifiquem por ordem de prioridade.<\/p><p>O recurso mais colocado na primeira posi\u00e7\u00e3o indicaria por onde voc\u00ea deve come\u00e7ar para agradar a maioria dos clientes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6b30401 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6b30401\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6be342a\" data-id=\"6be342a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e668c5 elementor-widget elementor-widget-spacer\" data-id=\"2e668c5\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eaa4895 elementor-widget elementor-widget-heading\" data-id=\"eaa4895\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">16. Teste de conceito de produto<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13c64ba elementor-widget elementor-widget-text-editor\" data-id=\"13c64ba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de conceito de produto s\u00e3o projetadas para avaliar o <a href=\"https:\/\/maze.co\/guides\/concept-testing\/\" target=\"_blank\" rel=\"noopener\">viabilidade e apelo do novo produto<\/a> ou ideias de servi\u00e7os, antes de serem desenvolvidas ou lan\u00e7adas.<\/p><p>Em geral, essas pesquisas incluem uma descri\u00e7\u00e3o detalhada do produto, al\u00e9m de imagens conceituais e, possivelmente, at\u00e9 v\u00eddeos de marketing.<\/p><p>Da mesma forma que as pesquisas de produtos, voc\u00ea deve abordar aspectos como p\u00fablico-alvo, compara\u00e7\u00f5es com concorrentes, escalabilidade e percep\u00e7\u00e3o de pre\u00e7o.<\/p><p>Com recursos como <a href=\"https:\/\/shout.com\/help\/article\/249-split-testing-in-surveys\" target=\"_blank\" rel=\"noopener\">testes de divis\u00e3o em pesquisas<\/a>Com a ferramenta de teste de conceito, voc\u00ea pode testar conceitos para v\u00e1rios produtos e identificar o conceito mais popular de uma s\u00f3 vez.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bccc8a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bccc8a7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e45b04\" data-id=\"5e45b04\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3aaefdb elementor-widget elementor-widget-spacer\" data-id=\"3aaefdb\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abce1d9 elementor-widget elementor-widget-heading\" data-id=\"abce1d9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas de marca<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e09092e elementor-widget elementor-widget-text-editor\" data-id=\"e09092e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Agora vamos falar sobre pesquisas para empresas que podem ajud\u00e1-lo a criar uma marca mais forte, medir o reconhecimento em diferentes p\u00fablicos e determinar o sucesso dos an\u00fancios.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a71732a elementor-widget elementor-widget-image\" data-id=\"a71732a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Brand-Surveys-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Pesquisas de marca\" alt=\"Pesquisa de conscientiza\u00e7\u00e3o da marca\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa de marca | Criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62b63dc elementor-widget elementor-widget-spacer\" data-id=\"62b63dc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9fc2e6f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9fc2e6f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f51fb0e\" data-id=\"f51fb0e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f6fc413 elementor-widget elementor-widget-spacer\" data-id=\"f6fc413\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b99e7d7 elementor-widget elementor-widget-heading\" data-id=\"b99e7d7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">17. Conhecimento da marca<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-849f8f9 elementor-widget elementor-widget-text-editor\" data-id=\"849f8f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de reconhecimento de marca permitem que as empresas me\u00e7am o n\u00edvel de reconhecimento e conscientiza\u00e7\u00e3o que um p\u00fablico-alvo tem de sua marca.\u00a0<span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); font-size: 1rem;\">Essas pesquisas cont\u00eam perguntas de conscientiza\u00e7\u00e3o com e sem aux\u00edlio.<\/span><\/p><p>As perguntas de conscientiza\u00e7\u00e3o n\u00e3o assistida avaliam o quanto os entrevistados conseguem se lembrar espontaneamente de uma marca sem qualquer est\u00edmulo.<\/p><p>As perguntas de conscientiza\u00e7\u00e3o assistida, por outro lado, fornecem aos entrevistados uma lista de marcas e pedem que eles identifiquem aquelas com as quais est\u00e3o familiarizados.<\/p><p>Normalmente, as pesquisas de conhecimento da marca devem coletar feedback sobre:<\/p><ul><li>Recupera\u00e7\u00e3o da marca<\/li><li>Compara\u00e7\u00e3o de concorrentes<\/li><li>Percep\u00e7\u00e3o do consumidor<\/li><li>Penetra\u00e7\u00e3o no mercado<\/li><li>Lealdade \u00e0 marca<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e4c38d elementor-widget elementor-widget-text-editor\" data-id=\"1e4c38d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Pesquisas de conhecimento da marca devem ser realizadas periodicamente para acompanhar as mudan\u00e7as no reconhecimento da marca e avaliar o impacto das campanhas de marketing ao longo do tempo.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e1ced22 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e1ced22\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8dbcfb0\" data-id=\"8dbcfb0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-964b75f elementor-widget elementor-widget-spacer\" data-id=\"964b75f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec8005e elementor-widget elementor-widget-heading\" data-id=\"ec8005e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">18. Teste de an\u00fancios<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0335b0f elementor-widget elementor-widget-text-editor\" data-id=\"0335b0f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); font-size: 1rem;\">As pesquisas de teste de an\u00fancios, tamb\u00e9m conhecidas como pesquisas de efic\u00e1cia da publicidade, avaliam o impacto e o desempenho das campanhas publicit\u00e1rias.<\/span><\/p><p>Essas pesquisas fornecem informa\u00e7\u00f5es sobre como os p\u00fablicos-alvo percebem e respondem aos an\u00fancios, ajudando as empresas a refinar suas mensagens, elementos criativos e estrat\u00e9gias gerais de publicidade.<\/p><p>Alguns aspectos de suas campanhas publicit\u00e1rias sobre os quais voc\u00ea deve coletar feedback s\u00e3o:<\/p><ul><li>Cronograma<\/li><li>Inten\u00e7\u00e3o de compra<\/li><li>Compara\u00e7\u00e3o de an\u00fancios de concorrentes<\/li><li>Efic\u00e1cia da mensagem<\/li><li>Recupera\u00e7\u00e3o da marca<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e10cace elementor-widget elementor-widget-text-editor\" data-id=\"e10cace\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Esse feedback deve ser usado para maximizar o impacto das campanhas publicit\u00e1rias no futuro, e \u00e9 importante coletar esse feedback com a maior frequ\u00eancia poss\u00edvel.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31b7a73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"31b7a73\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eeb3e7d\" data-id=\"eeb3e7d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-149a959 elementor-widget elementor-widget-spacer\" data-id=\"149a959\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-539b9d5 elementor-widget elementor-widget-heading\" data-id=\"539b9d5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">19. M\u00eddia social<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f5a243 elementor-widget elementor-widget-text-editor\" data-id=\"5f5a243\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de m\u00eddia social para empresas s\u00e3o ferramentas de pesquisa criadas para obter feedback, insights e opini\u00f5es de p\u00fablicos em v\u00e1rias plataformas de m\u00eddia social.<\/p><p>Essas pesquisas ajudam as empresas a entender as prefer\u00eancias, as percep\u00e7\u00f5es e os comportamentos de seu p\u00fablico em rela\u00e7\u00e3o a produtos, servi\u00e7os ou \u00e0 marca em geral.<\/p><p>As pesquisas de m\u00eddia social podem ser realizadas no Facebook, X (antigo Twitter), Instagram, LinkedIn e outras plataformas, permitindo que as empresas se envolvam diretamente com suas comunidades on-line.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8860470 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8860470\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e5223d7\" data-id=\"e5223d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb70e5a elementor-widget elementor-widget-spacer\" data-id=\"bb70e5a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3967fd elementor-widget elementor-widget-heading\" data-id=\"b3967fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas de marketing<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a5cba8 elementor-widget elementor-widget-text-editor\" data-id=\"4a5cba8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas a seguir permitir\u00e3o que voc\u00ea otimize suas estrat\u00e9gias de marketing, aumente as convers\u00f5es e fa\u00e7a mais com os dados dos clientes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0c64c6 elementor-widget elementor-widget-image\" data-id=\"e0c64c6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Marketing-Surveys-For-Companies-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Pesquisas de marketing para empresas\" alt=\"Pesquisa de marketing para empresas\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa de Marketing | Criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d292d5f elementor-widget elementor-widget-spacer\" data-id=\"d292d5f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d059bb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d059bb9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7975daf\" data-id=\"7975daf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f277ff elementor-widget elementor-widget-spacer\" data-id=\"1f277ff\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-486fb85 elementor-widget elementor-widget-heading\" data-id=\"486fb85\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">20. Pesquisa de mercado<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e4d343 elementor-widget elementor-widget-text-editor\" data-id=\"4e4d343\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/shout.com\/market-research-surveys\/\" target=\"_blank\" rel=\"noopener\">Pesquisas de mercado<\/a> visam coletar informa\u00e7\u00f5es sobre o mercado-alvo de uma empresa, com o objetivo de entender as prefer\u00eancias dos consumidores, as tend\u00eancias do mercado e as atividades dos concorrentes.<\/p><p>Esses insights podem ser usados para informar estrat\u00e9gias de marketing, desenvolvimento de produtos e at\u00e9 mesmo oportunidades de investimento para as empresas.<\/p><p>Mais importante ainda, eles permitem que voc\u00ea identifique seus p\u00fablicos-alvo, conhe\u00e7a seus desejos e necessidades e adapte suas atividades para maximizar as vendas.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3390923 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3390923\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fca3065\" data-id=\"fca3065\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-92be46b elementor-widget elementor-widget-spacer\" data-id=\"92be46b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-351d04b elementor-widget elementor-widget-heading\" data-id=\"351d04b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">21. Segmenta\u00e7\u00e3o de clientes<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d42833 elementor-widget elementor-widget-text-editor\" data-id=\"3d42833\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Assim como as pesquisas de mercado, as pesquisas de segmenta\u00e7\u00e3o de clientes oferecem \u00e0s empresas a oportunidade de obter informa\u00e7\u00f5es demogr\u00e1ficas e psicogr\u00e1ficas sobre seu p\u00fablico-alvo.<\/p><p>No entanto, essas pesquisas s\u00e3o estruturadas de forma a permitir que voc\u00ea crie facilmente segmentos de clientes e buyer personas.<\/p><p>Haveria um foco maior em <a href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/coleta-de-dados-quantitativos\/\" target=\"_blank\" rel=\"noopener\">dados quantitativos<\/a>que podem ser facilmente filtrados nos resultados da pesquisa para identificar padr\u00f5es e tend\u00eancias.<\/p><p>\u00c9 claro que sim, <a href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/coleta-de-dados-qualitativos\/\" target=\"_blank\" rel=\"noopener\">dados qualitativos<\/a> ainda \u00e9 necess\u00e1rio para esclarecer por que os clientes escolheram respostas espec\u00edficas.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3371b31 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3371b31\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f5cf0fe\" data-id=\"f5cf0fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09ceed9 elementor-widget elementor-widget-spacer\" data-id=\"09ceed9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eca296 elementor-widget elementor-widget-heading\" data-id=\"4eca296\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">22. Gera\u00e7\u00e3o de leads<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb697ff elementor-widget elementor-widget-text-editor\" data-id=\"bb697ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de gera\u00e7\u00e3o de leads permitem que as empresas identifiquem e qualifiquem os leads. Normalmente, elas s\u00e3o realizadas juntamente com campanhas de gera\u00e7\u00e3o de leads, em que, em algum momento durante esse pipeline, a pesquisa \u00e9 conduzida para coletar insights sobre clientes potenciais.<\/p><p>As respostas \u00e0s pesquisas de gera\u00e7\u00e3o de leads podem ser usadas para atribuir pontua\u00e7\u00f5es de leads, ajudando a priorizar e categorizar os leads com base em seu n\u00edvel de interesse, envolvimento e alinhamento com as ofertas da empresa.<\/p><p>\u00c9 claro que a pr\u00f3pria pesquisa pode ser usada como um <a href=\"https:\/\/shout.com\/email-marketing\/lead-magnets-and-how-they-can-grow-your-email-list\/\" target=\"_blank\" rel=\"noopener\">\u00edm\u00e3 de chumbo<\/a>Ao mesmo tempo, voc\u00ea coleta dados sobre leads. Nesse cen\u00e1rio, voc\u00ea provavelmente precisaria oferecer um incentivo para aqueles que respondessem \u00e0 pesquisa (por exemplo, um desconto).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1fe971d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1fe971d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf5fdb1\" data-id=\"cf5fdb1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2dfd95f elementor-widget elementor-widget-spacer\" data-id=\"2dfd95f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c93dbd elementor-widget elementor-widget-heading\" data-id=\"0c93dbd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">23. Sucesso da campanha<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13f5f26 elementor-widget elementor-widget-text-editor\" data-id=\"13f5f26\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de sucesso de campanha s\u00e3o muito semelhantes \u00e0s pesquisas de teste de an\u00fancios, em que uma campanha espec\u00edfica \u00e9 colocada sob o microsc\u00f3pio de uma empresa.<\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: 1rem; font-weight: var( --e-global-typography-text-font-weight );\">Alguns elementos espec\u00edficos da campanha que voc\u00ea pode avaliar o sucesso s\u00e3o:<\/span><\/p><ul><li>Chamadas para a\u00e7\u00e3o<\/li><li>Engajamento do cliente<\/li><li>Reconhecimento e lembran\u00e7a da marca<\/li><li>Avalia\u00e7\u00e3o do canal de distribui\u00e7\u00e3o<\/li><li>Precis\u00e3o da segmenta\u00e7\u00e3o do p\u00fablico-alvo<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bc8eaf elementor-widget elementor-widget-text-editor\" data-id=\"6bc8eaf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Esse tipo de pesquisa o ajuda a medir o sucesso das estrat\u00e9gias de campanha, identificar \u00e1reas de melhoria e coletar insights que possam fortalecer campanhas futuras.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9397f1d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9397f1d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fc6024b\" data-id=\"fc6024b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d687857 elementor-widget elementor-widget-spacer\" data-id=\"d687857\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8d9870 elementor-widget elementor-widget-heading\" data-id=\"a8d9870\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">24. Pequenas empresas<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edb8c52 elementor-widget elementor-widget-text-editor\" data-id=\"edb8c52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas com pequenas empresas podem abranger uma ampla variedade de t\u00f3picos, e seus objetivos podem se alinhar com quase todos os outros tipos de pesquisa desta lista.<\/p><p>No entanto, o objetivo dessas pesquisas \u00e9 saber como fazer sua pequena empresa crescer, melhorar a posi\u00e7\u00e3o no mercado e identificar \u00e1reas de melhoria.<\/p><p>Naturalmente, as pesquisas com pequenas empresas tamb\u00e9m podem ser usadas antes da cria\u00e7\u00e3o de uma empresa para identificar lacunas no mercado. N\u00e3o h\u00e1 base mais s\u00f3lida para um novo neg\u00f3cio do que aquela baseada em dados quantific\u00e1veis.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78b9aa8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78b9aa8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f5f1a5b\" data-id=\"f5f1a5b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e6da3ad elementor-widget elementor-widget-spacer\" data-id=\"e6da3ad\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ab2893 elementor-widget elementor-widget-heading\" data-id=\"8ab2893\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas no site<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e2144e elementor-widget elementor-widget-text-editor\" data-id=\"1e2144e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Seu website costuma ser a primeira impress\u00e3o que os clientes em potencial t\u00eam da sua empresa e, portanto, as pesquisas de website podem ajud\u00e1-lo a garantir que essa impress\u00e3o seja boa.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91862f1 elementor-widget elementor-widget-image\" data-id=\"91862f1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Website-Feedback-Business-Surveys-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Website-Feedback-Business-Surveys\" alt=\"Website-Feedback-Business-Surveys\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa de feedback do site | Criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ab696d elementor-widget elementor-widget-spacer\" data-id=\"3ab696d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35ca5d0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"35ca5d0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b1d91b4\" data-id=\"b1d91b4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a093d9 elementor-widget elementor-widget-spacer\" data-id=\"4a093d9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-575ce15 elementor-widget elementor-widget-heading\" data-id=\"575ce15\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">25. Feedback do site<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6f3535 elementor-widget elementor-widget-text-editor\" data-id=\"b6f3535\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de feedback do site s\u00e3o uma forma de coletar opini\u00f5es e sugest\u00f5es dos visitantes que podem ajud\u00e1-lo a eliminar o atrito, aumentar as convers\u00f5es e melhorar a experi\u00eancia do usu\u00e1rio.<\/p><p>Eles podem ser estrategicamente acionados como pop-ups ap\u00f3s um determinado per\u00edodo de tempo em uma p\u00e1gina ou at\u00e9 mesmo incorporados na pr\u00f3pria p\u00e1gina.<\/p><p>Essas pesquisas podem ser usadas para coletar relat\u00f3rios de bugs, avaliar o desempenho do conte\u00fado, medir a capacidade de resposta em diferentes dispositivos e saber mais sobre o seu p\u00fablico em geral.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-db9d1ce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"db9d1ce\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d0eeb6c\" data-id=\"d0eeb6c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ffc312 elementor-widget elementor-widget-spacer\" data-id=\"9ffc312\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-681da24 elementor-widget elementor-widget-heading\" data-id=\"681da24\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">26. Feedback da p\u00e1gina de destino<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d3ba33 elementor-widget elementor-widget-text-editor\" data-id=\"6d3ba33\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de p\u00e1ginas de destino s\u00e3o mais espec\u00edficas do que as pesquisas de feedback de sites, pois coletam feedback sobre uma \u00fanica p\u00e1gina da Web. Voc\u00ea abordar\u00e1 muitos dos mesmos t\u00f3picos, como conte\u00fado e capacidade de resposta, com o objetivo de otimizar uma p\u00e1gina de destino para maximizar as convers\u00f5es.<\/p><p>Esse tipo de pesquisa combina muito bem com o teste A\/B, em que diferentes vers\u00f5es de uma p\u00e1gina de destino s\u00e3o mostradas aos visitantes.<\/p><p>Ao comparar o feedback de cada uma delas, voc\u00ea pode identificar facilmente qual p\u00e1gina produziu as experi\u00eancias mais positivas.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-80669aa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"80669aa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d435846\" data-id=\"d435846\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bde26fd elementor-widget elementor-widget-spacer\" data-id=\"bde26fd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c64ebc elementor-widget elementor-widget-heading\" data-id=\"8c64ebc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">27. Inten\u00e7\u00e3o de sa\u00edda<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23c9502 elementor-widget elementor-widget-text-editor\" data-id=\"23c9502\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de inten\u00e7\u00e3o de sa\u00edda s\u00e3o ainda mais espec\u00edficas, projetadas para capturar o feedback dos visitantes do site no momento em que eles demonstram inten\u00e7\u00e3o de sair de uma p\u00e1gina da Web.<\/p><p>Seu principal objetivo \u00e9 identificar por que um visitante est\u00e1 saindo da p\u00e1gina e saber como a p\u00e1gina pode ser aprimorada para manter o interesse do usu\u00e1rio.<\/p><p>As pesquisas de inten\u00e7\u00e3o de sa\u00edda s\u00e3o acionadas por comportamentos espec\u00edficos do usu\u00e1rio, como mover o cursor do mouse em dire\u00e7\u00e3o ao bot\u00e3o Fechar do navegador ou tentar navegar para fora do site.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-498f212 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"498f212\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a6cb3f\" data-id=\"3a6cb3f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f685ef0 elementor-widget elementor-widget-spacer\" data-id=\"f685ef0\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e4dcdc elementor-widget elementor-widget-heading\" data-id=\"2e4dcdc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pesquisas de eventos<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc79ec4 elementor-widget elementor-widget-text-editor\" data-id=\"fc79ec4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Por fim, vamos falar sobre os diferentes tipos de pesquisas que podem ajud\u00e1-lo a organizar e melhorar os eventos para obter a m\u00e1xima satisfa\u00e7\u00e3o dos convidados.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c55150d elementor-widget elementor-widget-image\" data-id=\"c55150d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/elementor\/thumbs\/Event-Surveys-For-Companies-ql7nurnli5632tvss6pc2riobxc0cckz04re3i64js.png\" title=\"Pesquisas de eventos para empresas\" alt=\"Pesquisa de eventos para empresas\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Pesquisa de evento | Criada com o FreeOnlineSurveys<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-671726d elementor-widget elementor-widget-spacer\" data-id=\"671726d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d670c63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d670c63\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-587219c\" data-id=\"587219c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-031b231 elementor-widget elementor-widget-spacer\" data-id=\"031b231\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7caf9c4 elementor-widget elementor-widget-heading\" data-id=\"7caf9c4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">28. Registro<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8511e7f elementor-widget elementor-widget-text-editor\" data-id=\"8511e7f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de registro de eventos s\u00e3o projetadas para determinar o n\u00famero de pessoas que participar\u00e3o de um evento. Elas geralmente consistem em uma pergunta bin\u00e1ria de sim\/n\u00e3o ou, possivelmente, em uma pergunta de m\u00faltipla escolha que cont\u00e9m uma op\u00e7\u00e3o de resposta \"talvez\".<\/p><p>Talvez voc\u00ea tamb\u00e9m queira coletar informa\u00e7\u00f5es de contato dos participantes, como nomes e endere\u00e7os de e-mail, para acompanhar atualiza\u00e7\u00f5es importantes sobre o pr\u00f3prio evento.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f2f0ecd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f2f0ecd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9741e8a\" data-id=\"9741e8a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0a293ed elementor-widget elementor-widget-spacer\" data-id=\"0a293ed\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c6d892 elementor-widget elementor-widget-heading\" data-id=\"0c6d892\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">29. Pr\u00e9-evento<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac51ab5 elementor-widget elementor-widget-text-editor\" data-id=\"ac51ab5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas pr\u00e9-evento s\u00e3o compartilhadas com os poss\u00edveis participantes antes do evento para coletar informa\u00e7\u00f5es sobre expectativas, prefer\u00eancias e necessidades. Dessa forma, os eventos podem ser organizados para melhor atender aos participantes.<\/p><p>Alguns coment\u00e1rios que voc\u00ea pode coletar com <a href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/eventos\/perguntas-da-pesquisa-pre-evento-2\/\" target=\"_blank\" rel=\"noopener\">perguntas da pesquisa pr\u00e9-evento<\/a> s\u00e3o:<\/p><ul><li>Que tipo de conte\u00fado os participantes querem ver.<\/li><li>Como eles ficaram sabendo do evento.<\/li><li>Quais s\u00e3o suas prefer\u00eancias de card\u00e1pio.<\/li><li>Quando eles gostariam que as sess\u00f5es fossem realizadas.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93b8a35 elementor-widget elementor-widget-text-editor\" data-id=\"93b8a35\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Se voc\u00ea n\u00e3o tiver realizado uma pesquisa de inscri\u00e7\u00e3o separada, tamb\u00e9m precisar\u00e1 coletar informa\u00e7\u00f5es de contato dos participantes para mant\u00ea-los atualizados sobre o evento e enviar pesquisas de acompanhamento.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e2b5338 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e2b5338\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-42c838f\" data-id=\"42c838f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c82212d elementor-widget elementor-widget-spacer\" data-id=\"c82212d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b73d707 elementor-widget elementor-widget-heading\" data-id=\"b73d707\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">30. Meio do evento<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d3de7c elementor-widget elementor-widget-text-editor\" data-id=\"9d3de7c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Como o nome sugere, as pesquisas no meio do evento coletam feedback e percep\u00e7\u00f5es dos participantes durante um evento em andamento. Essas pesquisas s\u00e3o uma forma de os organizadores avaliarem o andamento do evento e determinarem se podem ser feitas altera\u00e7\u00f5es de \u00faltima hora para melhorar a experi\u00eancia dos convidados.<\/p><p>O tipo de feedback coletado tamb\u00e9m pode ser usado para informar eventos futuros e at\u00e9 mesmo quais perguntas ser\u00e3o feitas em uma pesquisa p\u00f3s-evento.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-49c0461 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"49c0461\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3cbe99e\" data-id=\"3cbe99e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-629a682 elementor-widget elementor-widget-spacer\" data-id=\"629a682\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fc6eae elementor-widget elementor-widget-heading\" data-id=\"2fc6eae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">31. Feedback da sess\u00e3o<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42cb5a1 elementor-widget elementor-widget-text-editor\" data-id=\"42cb5a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de feedback de sess\u00e3o s\u00e3o mais granulares, nas quais os participantes podem fornecer feedback sobre sess\u00f5es individuais durante o evento. Por exemplo, ap\u00f3s a realiza\u00e7\u00e3o de um semin\u00e1rio, voc\u00ea desejar\u00e1 saber que tipo de impacto ele teve sobre os participantes.<\/p><p>Nesses tipos de pesquisas, voc\u00ea pode abordar os seguintes aspectos da sess\u00e3o:<\/p><ul><li>Relev\u00e2ncia do conte\u00fado<\/li><li>Efic\u00e1cia do l\u00edder da sess\u00e3o<\/li><li>Formato em que o conte\u00fado foi apresentado<\/li><li>Hor\u00e1rios das sess\u00f5es<\/li><li>Abrang\u00eancia do conte\u00fado<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04051c6 elementor-widget elementor-widget-text-editor\" data-id=\"04051c6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Normalmente, essas pesquisas s\u00e3o aplicadas ap\u00f3s a conclus\u00e3o do evento. Mas, para obter um feedback mais preciso, recomendamos realiz\u00e1-las o mais r\u00e1pido poss\u00edvel ap\u00f3s a sess\u00e3o.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99fd515 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99fd515\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-32e9b95\" data-id=\"32e9b95\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-204d3ee elementor-widget elementor-widget-spacer\" data-id=\"204d3ee\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e7f493 elementor-widget elementor-widget-heading\" data-id=\"8e7f493\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">32. P\u00f3s-evento<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bffddc elementor-widget elementor-widget-text-editor\" data-id=\"4bffddc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas p\u00f3s-evento s\u00e3o compartilhadas com os participantes para coletar feedback sobre um evento ap\u00f3s a sua conclus\u00e3o. Essas informa\u00e7\u00f5es ajudam os organizadores a entender o que funcionou bem e onde h\u00e1 necessidade de melhorias.<\/p><p>Al\u00e9m do feedback das sess\u00f5es, da log\u00edstica e das atividades, voc\u00ea tamb\u00e9m avaliar\u00e1 a satisfa\u00e7\u00e3o geral com o evento. Essa \u00e9 uma m\u00e9trica importante, pois \u00e9 algo que voc\u00ea desejar\u00e1 usar como refer\u00eancia para eventos futuros.<\/p><p>Alguns dos aspectos de um evento sobre os quais voc\u00ea deseja coletar feedback s\u00e3o:<\/p><ul><li>Oportunidades de networking<\/li><li>Avalia\u00e7\u00f5es de sess\u00f5es e palestrantes<\/li><li>Resultados da aprendizagem<\/li><li>Relev\u00e2ncia do conte\u00fado<\/li><li>Probabilidade de recomendar o evento (NPS)<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2469e3 elementor-widget elementor-widget-text-editor\" data-id=\"d2469e3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Tamb\u00e9m recomendamos coletar informa\u00e7\u00f5es demogr\u00e1ficas nesse momento. Isso o ajudar\u00e1 a identificar quem \u00e9 o seu p\u00fablico ideal para eventos futuros e a criar segmentos para esse p\u00fablico.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b9d61a0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b9d61a0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e9ef566\" data-id=\"e9ef566\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a8410df elementor-widget elementor-widget-spacer\" data-id=\"a8410df\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfc1011 elementor-widget elementor-widget-heading\" data-id=\"cfc1011\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">33. Feedback de eventos virtuais<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6a80b0 elementor-widget elementor-widget-text-editor\" data-id=\"e6a80b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As pesquisas de eventos virtuais s\u00e3o muito parecidas com outros tipos de pesquisas de eventos, com uma ressalva: os elementos t\u00e9cnicos do evento tamb\u00e9m devem ser abordados.<\/p><p>Por exemplo, se voc\u00ea organizou um webinar, \u00e9 essencial que colete feedback sobre como isso afetou a experi\u00eancia dos participantes.<\/p><p>A conex\u00e3o foi est\u00e1vel o tempo todo? A qualidade do \u00e1udio foi suficientemente clara? O conte\u00fado teve o mesmo impacto que teria em um evento ao vivo?<\/p><p>Voc\u00ea realmente precisa pensar nas diferentes maneiras pelas quais a mudan\u00e7a para um f\u00f3rum on-line pode afetar a satisfa\u00e7\u00e3o dos h\u00f3spedes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0458061 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0458061\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fa372e2\" data-id=\"fa372e2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd18a80 elementor-widget elementor-widget-spacer\" data-id=\"fd18a80\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c304038 elementor-widget elementor-widget-heading\" data-id=\"c304038\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Concluindo<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c039e1f elementor-widget elementor-widget-text-editor\" data-id=\"c039e1f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Com isso, encerramos a lista de pesquisas para empresas! Se achar que esquecemos alguma, entre em contato conosco e adicionaremos sua sugest\u00e3o \u00e0 lista.<\/p><p>Se voc\u00ea deseja criar pesquisas de neg\u00f3cios sem estourar o or\u00e7amento, d\u00ea uma olhada nestas <a href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/ferramentas-de-pesquisa-on-line-gratuitas-2\/\" target=\"_blank\" rel=\"noopener\">ferramentas de pesquisa on-line gratuitas<\/a> para ajud\u00e1-lo a come\u00e7ar hoje mesmo.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>As pesquisas para empresas s\u00e3o realizadas de v\u00e1rias formas e servem a v\u00e1rios prop\u00f3sitos, desde a avalia\u00e7\u00e3o da satisfa\u00e7\u00e3o do cliente at\u00e9 a medi\u00e7\u00e3o do envolvimento dos funcion\u00e1rios. Por isso, compilamos a lista completa de pesquisas para empresas, juntamente com as principais perguntas sobre sua implementa\u00e7\u00e3o e poss\u00edveis riscos. \u00cdndice O que s\u00e3o pesquisas para empresas? A lista de pesquisas para empresas [...]<\/p>","protected":false},"author":1,"featured_media":4545,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business Surveys: The Complete List of Surveys for Companies - FreeOnlineSurveys<\/title>\n<meta name=\"description\" content=\"We&#039;ve compiled a complete list of surveys for companies to help you grow closer to your customers, employees, and revenue goals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/pesquisas-para-empresas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Surveys: The Complete List of Surveys for Companies - FreeOnlineSurveys\" \/>\n<meta property=\"og:description\" content=\"We&#039;ve compiled a complete list of surveys for companies to help you grow closer to your customers, employees, and revenue goals.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/pesquisas-para-empresas\/\" \/>\n<meta property=\"og:site_name\" content=\"FreeOnlineSurveys\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/kwiksurveys\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-19T12:17:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-07T10:03:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/2024\/01\/Surveys-For-Companies.png\" \/>\n\t<meta property=\"og:image:width\" content=\"860\" \/>\n\t<meta property=\"og:image:height\" content=\"378\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Free Online Surveys\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@kwiksurveys\" \/>\n<meta name=\"twitter:site\" content=\"@kwiksurveys\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Free Online Surveys\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"16 minutos\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Business Surveys: The Complete List of Surveys for Companies - FreeOnlineSurveys","description":"We've compiled a complete list of surveys for companies to help you grow closer to your customers, employees, and revenue goals.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/pesquisas-para-empresas\/","og_locale":"pt_BR","og_type":"article","og_title":"Business Surveys: The Complete List of Surveys for Companies - FreeOnlineSurveys","og_description":"We've compiled a complete list of surveys for companies to help you grow closer to your customers, employees, and revenue goals.","og_url":"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/pesquisas-para-empresas\/","og_site_name":"FreeOnlineSurveys","article_publisher":"https:\/\/www.facebook.com\/kwiksurveys","article_published_time":"2024-01-19T12:17:05+00:00","article_modified_time":"2024-02-07T10:03:53+00:00","og_image":[{"width":860,"height":378,"url":"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/2024\/01\/Surveys-For-Companies.png","type":"image\/png"}],"author":"Free Online Surveys","twitter_card":"summary_large_image","twitter_creator":"@kwiksurveys","twitter_site":"@kwiksurveys","twitter_misc":{"Escrito por":"Free Online Surveys","Est. tempo de leitura":"16 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/","url":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/","name":"Business Surveys: The Complete List of Surveys for Companies - FreeOnlineSurveys","isPartOf":{"@id":"https:\/\/stage.freeonlinesurveys.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/#primaryimage"},"image":{"@id":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/#primaryimage"},"thumbnailUrl":"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/2024\/01\/Surveys-For-Companies.png","datePublished":"2024-01-19T12:17:05+00:00","dateModified":"2024-02-07T10:03:53+00:00","author":{"@id":"https:\/\/stage.freeonlinesurveys.com\/#\/schema\/person\/569933cec870aeb6370b66abc868147b"},"description":"We've compiled a complete list of surveys for companies to help you grow closer to your customers, employees, and revenue goals.","breadcrumb":{"@id":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/#primaryimage","url":"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/2024\/01\/Surveys-For-Companies.png","contentUrl":"https:\/\/stage.freeonlinesurveys.com\/wp-content\/uploads\/2024\/01\/Surveys-For-Companies.png","width":860,"height":378,"caption":"List Of Surveys For Companies"},{"@type":"BreadcrumbList","@id":"https:\/\/stage.freeonlinesurveys.com\/survey-research\/surveys-for-companies\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/stage.freeonlinesurveys.com\/"},{"@type":"ListItem","position":2,"name":"Business Surveys: The Complete List of Surveys for Companies"}]},{"@type":"WebSite","@id":"https:\/\/stage.freeonlinesurveys.com\/#website","url":"https:\/\/stage.freeonlinesurveys.com\/","name":"FreeOnlineSurveys","description":"Create free online surveys, quizzes, forms and polls","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/stage.freeonlinesurveys.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/stage.freeonlinesurveys.com\/#\/schema\/person\/569933cec870aeb6370b66abc868147b","name":"Free Online Surveys","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/stage.freeonlinesurveys.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e5f90cb97df1893a6fd216c98d7c0f72?s=96&d=wp_user_avatar&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e5f90cb97df1893a6fd216c98d7c0f72?s=96&d=wp_user_avatar&r=g","caption":"Free Online Surveys"}}]}},"_links":{"self":[{"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/posts\/4454"}],"collection":[{"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/comments?post=4454"}],"version-history":[{"count":0,"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/posts\/4454\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/media\/4545"}],"wp:attachment":[{"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/media?parent=4454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/categories?post=4454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stage.freeonlinesurveys.com\/pt\/wp-json\/wp\/v2\/tags?post=4454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}