{"id":237,"date":"2019-07-25T15:01:01","date_gmt":"2019-07-25T15:01:01","guid":{"rendered":"http:\/\/wpfos.problemfree.co.uk\/?p=237"},"modified":"2024-02-07T09:51:54","modified_gmt":"2024-02-07T09:51:54","slug":"how-to-create-a-survey-that-collects-better-data","status":"publish","type":"post","link":"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/como-criar-uma-pesquisa-que-colete-dados-melhores\/","title":{"rendered":"Como criar uma pesquisa que colete dados melhores"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"237\" class=\"elementor elementor-237\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-448bb851 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"448bb851\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-635438eb\" data-id=\"635438eb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec4fd38 elementor-widget elementor-widget-text-editor\" data-id=\"ec4fd38\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">Como elaborar perguntas de pesquisa<\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25902af elementor-widget elementor-widget-text-editor\" data-id=\"25902af\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Se esta \u00e9 a primeira vez que voc\u00ea realiza uma pesquisa on-line, talvez esteja se perguntando como criar um question\u00e1rio. Uma pesquisa ruim <a href=\"https:\/\/shout.com\/survey-design\/survey-design-best-practices\/\" target=\"_blank\" rel=\"noopener\" data-wplink-edit=\"true\">desenho da pesquisa<\/a> pode reduzir drasticamente o engajamento dos respondentes e as taxas de conclus\u00e3o.<\/p><p><span style=\"font-size: 1rem;\">Por sua vez, isso afetar\u00e1 a qualidade de seus resultados.<\/span><\/p><p>Se houver um grande n\u00famero de desist\u00eancias, voc\u00ea ficar\u00e1 com um conjunto incompleto de resultados.<\/p><p>Isso tornar\u00e1 mais dif\u00edcil tirar conclus\u00f5es de seus dados.<\/p><p>Os entrevistados que permanecem no local ainda podem se desvincular.\u00a0<span style=\"font-size: 1rem;\">Por isso, \u00e9 importante que suas perguntas e seu design estejam corretos.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5022e85 elementor-widget elementor-widget-text-editor\" data-id=\"5022e85\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>1. Comece com perguntas f\u00e1ceis ou interessantes<\/h3><p>A primeira pergunta que voc\u00ea fizer aos entrevistados ter\u00e1 impacto sobre a perman\u00eancia deles.<\/p><p>Comece com uma pergunta interessante ou f\u00e1cil.<\/p><p>Guarde as perguntas demogr\u00e1ficas e sens\u00edveis para o final do question\u00e1rio. Elas podem ser desanimadoras, mas \u00e9 mais prov\u00e1vel que os questionados as respondam se tiverem conclu\u00eddo o restante da pesquisa.<\/p><p>Saiba mais sobre <a href=\"https:\/\/blog.hubspot.com\/service\/survey-demographic-questions\" target=\"_blank\" rel=\"noopener\">quais perguntas demogr\u00e1ficas devem ser feitas nas pesquisas<\/a>da Hubspot.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-298650e elementor-widget elementor-widget-text-editor\" data-id=\"298650e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">2. Fa\u00e7a uma pergunta de cada vez<\/h3><p style=\"font-size: 16px;\">As perguntas da sua pesquisa devem perguntar apenas uma coisa de cada vez. Perguntas com duplo sentido podem ser confusas e causar desist\u00eancias.<\/p><p style=\"font-size: 16px;\">Voc\u00ea tamb\u00e9m deve manter as perguntas curtas para n\u00e3o sobrecarregar os entrevistados.<\/p><p style=\"font-size: 16px;\">Se uma pergunta precisar de um pouco mais de contexto, insira uma caixa de texto acima do campo da pergunta.<\/p><p>Se poss\u00edvel, limite o n\u00famero de perguntas que voc\u00ea faz aos entrevistados. Perguntar demais pode levar \u00e0 fadiga.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d061f71 elementor-widget elementor-widget-text-editor\" data-id=\"d061f71\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">3. N\u00e3o fa\u00e7a perguntas que induzam ao erro<\/h3><p style=\"font-size: 16px;\">Essas perguntas s\u00e3o formuladas de forma a incentivar os entrevistados a escolher uma resposta em vez de outra.<\/p><p style=\"font-size: 16px;\">Muitas vezes, isso \u00e9 resultado da opini\u00e3o do pesquisador ou dos dados desejados que influenciam o conte\u00fado.<\/p><h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">Pergunta principal:<\/h4><p style=\"font-size: 16px;\">Voc\u00ea tem algum problema com sua equipe?<\/p><h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">Pergunta n\u00e3o l\u00edder:<\/h4><p style=\"font-size: 16px;\">Como voc\u00ea descreveria seu relacionamento de trabalho com sua equipe?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a1b09e elementor-widget elementor-widget-text-editor\" data-id=\"0a1b09e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">4. Randomizar respostas para perguntas de m\u00faltipla escolha<\/h3><p style=\"font-size: 16px;\">Duas formas de <a href=\"https:\/\/shout.com\/survey-design\/response-bias\/\" target=\"_blank\" rel=\"noopener\">vi\u00e9s de resposta<\/a> s\u00e3o aquelas em que s\u00e3o feitas apenas op\u00e7\u00f5es de resposta positivas ou prim\u00e1rias.<\/p><p style=\"font-size: 16px;\">Ou seja, os entrevistados s\u00f3 respondem afirmativamente ou escolhem a primeira resposta dispon\u00edvel.<\/p><p style=\"font-size: 16px;\">A aleatoriedade da ordem das respostas evitar\u00e1 que uma \u00fanica resposta tenha um peso muito grande em seus resultados.<\/p><p style=\"font-size: 16px;\">Evite perguntas do tipo \"sim\" ou \"n\u00e3o<\/p><p style=\"font-size: 16px;\">Por alguma raz\u00e3o, os entrevistados tendem a responder afirmativamente a perguntas do tipo sim ou n\u00e3o (ou seja, escolhem \"sim\"). Portanto, \u00e9 melhor evit\u00e1-las.<\/p><p style=\"font-size: 16px;\">Em vez disso, ofere\u00e7a a eles uma lista de poss\u00edveis respostas para escolher.<\/p><h4>N\u00e3o pergunte:<\/h4><p style=\"font-size: 16px;\">Voc\u00ea bebe Coca-Cola?<\/p><p style=\"font-size: 16px;\">A: Sim | B: N\u00e3o<\/p><h4>Pergunte:<\/h4><p style=\"font-size: 16px;\">Qual dessas bebidas voc\u00ea bebe?<\/p><p style=\"font-size: 16px;\">A: Coca-Cola | B: Pepsi | C: Dr Pepper | D: Fanta<\/p><p style=\"font-size: 16px;\">Isso n\u00e3o se aplica a todos os tipos de perguntas. Em algumas perguntas, as op\u00e7\u00f5es \"sim\" e \"n\u00e3o\" fazem sentido. Por exemplo, \"voc\u00ea tem carteira de motorista?\".<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14585f1 elementor-widget elementor-widget-text-editor\" data-id=\"14585f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">5. N\u00e3o use excessivamente os tipos de perguntas de matriz<\/h3><p style=\"font-size: 16px;\">O excesso de perguntas de matriz pode desestimular os entrevistados. Al\u00e9m de ocuparem grande parte da p\u00e1gina, elas n\u00e3o s\u00e3o muito envolventes.<\/p><p style=\"font-size: 16px;\">Um respondente desinteressado desistir\u00e1 ou fornecer\u00e1 dados ruins.<\/p><p style=\"font-size: 16px;\">Se estiver usando matrizes, n\u00e3o solicite que mais de 7 indiv\u00edduos sejam avaliados na mesma escala.<\/p><p style=\"font-size: 16px;\">Um n\u00famero excessivo far\u00e1 com que os entrevistados percam a vis\u00e3o da escala \u00e0 medida que avan\u00e7am na matriz.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32c95a4 elementor-widget elementor-widget-text-editor\" data-id=\"32c95a4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">6. Incluir op\u00e7\u00f5es de resposta \"Opt-Out\".<\/h3><p style=\"font-size: 16px;\">Voc\u00ea pode achar que j\u00e1 cobriu todas as bases ao escrever respostas para uma pergunta.<\/p><p style=\"font-size: 16px;\">Mas seus entrevistados podem n\u00e3o se sentir assim.<\/p><p style=\"font-size: 16px;\">\u00c9 melhor fornecer uma op\u00e7\u00e3o de resposta, como um campo N\/A ou \"Outro\", para dar a esses questionados uma maneira de optar por n\u00e3o responder a uma pergunta.<\/p><p style=\"font-size: 16px;\">Saiba mais sobre os diferentes <a href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/tipos-de-perguntas-de-pesquisa\/\" target=\"_blank\" rel=\"noopener\">tipos de perguntas de pesquisa<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9f2384 elementor-widget elementor-widget-spacer\" data-id=\"b9f2384\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f28b73 elementor-widget elementor-widget-text-editor\" data-id=\"6f28b73\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"box-sizing: border-box; margin-top: 0.5rem; margin-bottom: 1rem; font-family: 'Merriweather Sans', sans-serif; font-weight: 500; line-height: 1.2; color: #545454; font-size: 2rem; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: #ffffff; text-decoration-style: initial; text-decoration-color: initial;\">Dicas para criar pesquisas on-line<\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-754fc91 elementor-widget elementor-widget-text-editor\" data-id=\"754fc91\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>1. Seja transparente com os entrevistados<\/h3><p style=\"font-size: 16px;\">Se os entrevistados se empenharem, voc\u00ea coletar\u00e1 dados de alta qualidade.<\/p><p style=\"font-size: 16px;\">Uma maneira de conseguir isso \u00e9 explicar como as respostas o ajudar\u00e3o a atingir suas metas de pesquisa.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c1307a elementor-widget elementor-widget-text-editor\" data-id=\"7c1307a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">2. Pesquisas mais curtas coletam melhores resultados<\/h3><p style=\"font-size: 16px;\">\u00c9 importante tentar manter os entrevistados envolvidos.<\/p><p style=\"font-size: 16px;\">Para obter os melhores resultados, sua pesquisa n\u00e3o deve demorar mais de 10 minutos para ser conclu\u00edda.<\/p><p style=\"font-size: 16px;\">Se houver muitas perguntas em uma \u00fanica p\u00e1gina, considere dividi-las em p\u00e1ginas separadas.<\/p><p style=\"font-size: 16px;\">Voc\u00ea pode usar quebras de p\u00e1gina e t\u00edtulos para tornar seu question\u00e1rio mais diger\u00edvel.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ce0f98 elementor-widget elementor-widget-text-editor\" data-id=\"7ce0f98\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">3. Mostrar apenas perguntas relevantes<\/h3><p style=\"font-size: 16px;\">Uma boa maneira de reduzir o tempo de conclus\u00e3o \u00e9 mostrar apenas as perguntas relevantes para cada respondente.<\/p><p style=\"font-size: 16px;\">Ao criar um question\u00e1rio, divida conjuntos de perguntas relacionadas em p\u00e1ginas individuais.<\/p><p style=\"font-size: 16px;\">Em seguida, use a l\u00f3gica de ramifica\u00e7\u00e3o para filtrar os questionados com base em suas op\u00e7\u00f5es de resposta.<\/p><p style=\"font-size: 16px;\">Isso n\u00e3o apenas reduzir\u00e1 o tempo de conclus\u00e3o, mas tamb\u00e9m far\u00e1 com que seu projeto pare\u00e7a pessoal para os participantes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad683bd elementor-widget elementor-widget-text-editor\" data-id=\"ad683bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">4. Deve ser inclusivo<\/h3><p style=\"font-size: 16px;\">Todas as perguntas e respostas de sua pesquisa devem ser compreens\u00edveis para todos.<\/p><p style=\"font-size: 16px;\">O uso de jarg\u00f5es espec\u00edficos do setor ou de termos complexos pode afastar os entrevistados.<\/p><p style=\"font-size: 16px;\">Se for essencial que voc\u00ea use esse tipo de linguagem, forne\u00e7a explica\u00e7\u00f5es ou exemplos antes das perguntas.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76188e3 elementor-widget elementor-widget-text-editor\" data-id=\"76188e3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">5. Certifique-se de que esteja acess\u00edvel em todos os dispositivos<\/h3><p style=\"font-size: 16px;\">Seus entrevistados usar\u00e3o uma variedade de dispositivos.<\/p><p style=\"font-size: 16px;\">Portanto, voc\u00ea ter\u00e1 de garantir que a ferramenta de pesquisa usada funcione tanto para desktop quanto para dispositivos m\u00f3veis.<\/p><p style=\"font-size: 16px;\">Os projetos da FreeOnlineSurveys s\u00e3o responsivos, o que significa que funcionar\u00e3o perfeitamente em todos os dispositivos.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d3c08e elementor-widget elementor-widget-text-editor\" data-id=\"2d3c08e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">6. Revise sua pesquisa<\/h3><p style=\"font-size: 16px;\">Pr\u00e9-testar sua pesquisa com um grupo de colegas ou amigos \u00e9 uma \u00f3tima maneira de identificar \u00e1reas que podem ser melhoradas.<\/p><p style=\"font-size: 16px;\">Esse teste lhe dir\u00e1 se h\u00e1 alguma pergunta que n\u00e3o ficou clara, se a pesquisa foi muito longa ou mal elaborada.<\/p><p style=\"font-size: 16px;\">No entanto, voc\u00ea deve observar mais do que o conte\u00fado desse pr\u00e9-teste. Fa\u00e7a a si mesmo estas perguntas sobre os dados coletados:<\/p><ul><li>Os resultados s\u00e3o os que voc\u00ea esperava?<\/li><li>Os entrevistados interpretaram mal as perguntas?<\/li><li>O que pode ser alterado para obter resultados de pesquisa de melhor qualidade?<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcf9425 elementor-widget elementor-widget-text-editor\" data-id=\"bcf9425\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29fbbd1 elementor-widget elementor-widget-text-editor\" data-id=\"29fbbd1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Como criar uma pesquisa com o FOS<\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bec7013 elementor-widget elementor-widget-text-editor\" data-id=\"bec7013\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">1. Crie um novo projeto<\/h4><p>Crie uma pesquisa selecionando \"Novo projeto\" no painel e selecionando a op\u00e7\u00e3o de pesquisa.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4df66c3 elementor-widget elementor-widget-text-editor\" data-id=\"4df66c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">2. Inserir perguntas<\/h4><p>Abra o menu \"Add Items\" (Adicionar itens) na barra lateral esquerda e arraste e solte um tipo de pergunta em seu projeto.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c80a13d elementor-widget elementor-widget-text-editor\" data-id=\"c80a13d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">3. Adicionar v\u00e1rias p\u00e1ginas<\/h4><p>Adicione mais p\u00e1ginas e personalize sua p\u00e1gina de sa\u00edda\/ agradecimento usando a guia \"Manage Pages\" (Gerenciar p\u00e1ginas).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8123692 elementor-widget elementor-widget-text-editor\" data-id=\"8123692\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">4. Aplicar l\u00f3gica<\/h4><p>Use a guia \"L\u00f3gica da p\u00e1gina\" para criar caminhos personalizados para os entrevistados e manter todas as perguntas relevantes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-461561b elementor-widget elementor-widget-text-editor\" data-id=\"461561b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">5. Personalize seu design<\/h4><p>A guia \"Tema\/ Apar\u00eancia\" permite editar as cores, as imagens de fundo e as fontes do tema do question\u00e1rio.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8177bd5 elementor-widget elementor-widget-text-editor\" data-id=\"8177bd5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4 style=\"font-family: 'Merriweather Sans', sans-serif; color: #545454;\">6. Revise sua pesquisa<\/h4><p>Use o recurso de visualiza\u00e7\u00e3o para executar seu projeto, como faria um entrevistado, sem coletar dados.\u00a0<\/p><p>Voc\u00ea tamb\u00e9m deve aproveitar essa \u00faltima chance para verificar se h\u00e1 erros no conte\u00fado.<\/p><p><span style=\"font-size: 1rem;\">Isso pode ser chocante para os entrevistados.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6faa7ac elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6faa7ac\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 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class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Para saber como criar uma pesquisa que colete dados da melhor qualidade, voc\u00ea deve se colocar no lugar dos entrevistados. Assim como as pesquisas excelentes, considere o ponto de vista deles.<\/p><p>Se voc\u00ea criar sua pesquisa de forma eficiente e suas perguntas forem envolventes, eles ter\u00e3o mais cuidado e tempo para responder.<\/p><p>Voc\u00ea pode ler mais sobre os diferentes tipos de pesquisa em nosso site irm\u00e3o, Shout:<\/p><ul><li><a href=\"https:\/\/shout.com\/360-degree-feedback-surveys\/\" target=\"_blank\" rel=\"noopener\">Feedback 360 graus<\/a><\/li><li><a href=\"https:\/\/shout.com\/customer-satisfaction-surveys\/\" target=\"_blank\" rel=\"noopener\">Satisfa\u00e7\u00e3o do cliente<\/a><\/li><li><a href=\"https:\/\/shout.com\/education-surveys\/\" target=\"_blank\" rel=\"noopener\">Educa\u00e7\u00e3o<\/a><\/li><li><a href=\"https:\/\/shout.com\/employee-satisfaction-surveys\/\" target=\"_blank\" rel=\"noopener\">Satisfa\u00e7\u00e3o dos funcion\u00e1rios<\/a><\/li><li><a href=\"https:\/\/shout.com\/event-surveys\/\" target=\"_blank\" rel=\"noopener\">Feedback do evento<\/a><\/li><li><a href=\"https:\/\/shout.com\/market-research-surveys\/\" target=\"_blank\" rel=\"noopener\">Pesquisa de mercado<\/a><\/li><li><a href=\"https:\/\/shout.com\/nps-surveys\/\" target=\"_blank\" rel=\"noopener\">NPS<\/a><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Como elaborar perguntas de question\u00e1rio Se esta \u00e9 a primeira vez que voc\u00ea realiza uma pesquisa on-line, talvez esteja se perguntando como criar um question\u00e1rio. Um design de question\u00e1rio inadequado pode reduzir drasticamente o envolvimento dos questionados e as taxas de conclus\u00e3o. Por sua vez, isso afetar\u00e1 a qualidade de seus resultados. Se voc\u00ea tiver um alto n\u00famero de desist\u00eancias, [...]<\/p>","protected":false},"author":1,"featured_media":930,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create a Survey that Collects Better Data - FreeOnlineSurveys<\/title>\n<meta name=\"description\" content=\"Poor survey design can lead to disengagement and low-quality data. Learn how to create a survey that collects the highest quality data.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stage.freeonlinesurveys.com\/pt\/pesquisa-de-opiniao\/como-criar-uma-pesquisa-que-colete-dados-melhores\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create a Survey that Collects Better Data - FreeOnlineSurveys\" \/>\n<meta property=\"og:description\" content=\"Poor survey design can lead to disengagement and low-quality data. 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